Business Reviews Matter.

Do you think your business reputation plays any kind of role in how potential new customers find you, decide to check you out, or even visit your business? Internet savvy consumers are doing internet searches, gathering information, and making their buying decisions in seconds. Underestimating the value of a five-star reputation is a mistake small businesses must avoid, especially when competing with larger companies with bigger marketing budgets. With a poor online reputation, money spent on marketing your business is a huge waste of resources. Customers are looking for information before…

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The Consumer Review Fairness Act of 2016

The Consumer Review Fairness Act of 2016 – New consumer protection legislation passed in both the Senate and House of Representatives. While it seems everyone is running around Capitol Hill screaming “The Sky is Falling!” our elected officials have been working hard to get some things done before the new President takes over. It was hardly the big political headline of December, but the House and the Senate recently passed the Consumer Review Fairness Act to protect the right of the consumer to make honest reviews of businesses, even if…

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